The year 2018 marked a significant moment in Gucci's ongoing evolution under Alessandro Michele's creative direction. His distinctive aesthetic, a vibrant collision of vintage influences, bold prints, and unexpected juxtapositions, permeated every aspect of the brand's offerings, from ready-to-wear to accessories, and especially its footwear. Gucci heels in 2018 weren't merely shoes; they were statements, capturing the zeitgeist and becoming instantly recognizable icons of the era. This article delves into the photography surrounding Gucci's 2018 heel collections, exploring the diverse styles, the campaigns that showcased them, and their lasting impact on fashion history.
The price point mentioned, $81.00, likely refers to a specific style or a sale item, rather than representing the general cost of Gucci heels. Gucci's luxury positioning means their footwear typically commands a significantly higher price tag. However, the accessibility of the price point highlights the brand's ability to reach a broader market, even if that particular offering sits outside their usual high-end range.
Spring/Summer 2018: A Whimsical Journey
The Spring/Summer 2018 runway shows for both women and men showcased a playful and eclectic approach to footwear. While the exact photography from these shows is not readily available in its entirety for public access, we can glean insights from the numerous articles and social media posts that circulated at the time. Images of models sporting the collection reveal a range of styles: from delicate, embellished sandals reminiscent of vintage finds to bold platform heels incorporating Gucci's signature equestrian-inspired motifs. The color palette was vibrant and diverse, reflecting the overall collection's romantic and slightly whimsical feel. The photography emphasized the detail and craftsmanship of the shoes, often showcasing the intricate embroidery, embellishments, and unique textures.
The "Gucci Valley Fair" theme, if applied to the Spring/Summer 2018 campaign, likely contributed to the overall aesthetic. The carefree, slightly bohemian vibe would have translated into the imagery, perhaps featuring models in natural settings, creating a contrast between the polished sophistication of the heels and a more relaxed, outdoorsy environment. This approach would have resonated with the contemporary desire for a blend of high fashion and relaxed style. The assertion that "Gucci shoes spring 2018 are full on trend setters" is undoubtedly true, as the collection's unique designs and bold aesthetic quickly became highly sought after and heavily imitated.
Fall/Winter 2018: Opulence and Velvet Glamour
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